Tool
How fast do you answer a new enquiry
A property buyer who writes to three brokers talks to the one who answers first. Set how long your first reply takes today and read what that wait costs, on numbers you can change.
The claim
Treasury starts a clock on every enquiry, shows it on the record and on the day list, and can move the lead to someone else when it runs out.
Try it
What does a slow first reply cost you
2 h
Your best honest guess.
About 4, as reported by Hyperleap AI (hyperleap.ai) from a 2026 study of 10,000 leads. Directional, not a promise. Change it.
Replying inside 5 minutes instead of 2 h would reach about 45 more people a month, around 2.3 more deals and AED 67,500 a month.
An estimate built only from the numbers above, between 5 and 30 minutes on a straight line of the logarithm. It is not a forecast and nothing is sent anywhere.
What keeps it under five minutes
The clock is the product
- A clock on every record
- Every enquiry shows how long it has been waiting for a person, in red once it passes your limit. A reply from the client never counts as the answer.
- A first reply that does not wait
- Where the brand has an acknowledgement set up, a new website enquiry gets it the moment it arrives, so the buyer knows someone has it while a person is still picking up.
- Reassigned when nobody answers
- Set a limit and an enquiry that passes it unanswered can move to a colleague with fewer open leads and appear on their day, with a note on the record saying why.
- The day list starts with who is waiting
- The Today screen lists the people still waiting for an answer, with one tap to call or to reply on WhatsApp.
- Your own response time, measured
- Speed to lead is a number on the Today screen, overall and by person, counted from when the enquiry arrived to the first thing a human did.
Where the number comes from
What is measured and what is assumed
The only outside figure is the default for how much a slow reply loses: third party summaries of a 2026 study of about ten thousand leads report that a lead contacted inside five minutes reaches a live conversation roughly four times as often as one contacted after thirty. We have not seen the original, so the page treats it as directional and lets you change it.
Everything else is yours: how many enquiries you get, how many turn into a conversation, how many into a deal, what a deal earns. The estimate runs between five and thirty minutes on a straight line of the logarithm, because the first minutes matter more than the last. It is arithmetic on your inputs, not a forecast, and nothing you type leaves your browser.
Asked and answered
Questions
- Is the four times figure a fact about my business?
- No. It is a directional figure reported by third party summaries of a 2026 study, and your own market may differ. That is why it is an editable box on the page, and why the result is labelled an estimate.
- Does Treasury reply to my enquiries for me?
- It sends your brand's acknowledgement automatically when a website enquiry arrives. The conversation after that is a person's, and the clock exists to make sure a person gets to it in time.
- What counts as the first reply?
- The first call, message, email or meeting a person logs on the record after the enquiry arrived. A message from the client does not count, and neither does an automatic acknowledgement.
- Does the calculator send my numbers anywhere?
- No. It runs in your browser and nothing you enter is stored or transmitted.
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